PayPal
Add PayPal Express Checkout
Give your customers choice, and increase your sales.
To grow your business online, you need easy, affordable ways to reach more customers. PayPal is proven to help you boost sales by an average of 14%.* Even if you already accept credit cards, adding PayPal as a payment option gets you tapped into millions of PayPal accounts in 55 countries - a massive and growing base of online shoppers.
PayPal's Express Checkout gives you the fastest, easiest way for buyers to pay with PayPal. Your customers pay in fewer steps, and get a more streamlined checkout experience. Buyers trust PayPal because they can shop without sharing their financial information with merchants. Plus, you give them the choice to pay with their credit or debit card, bank transfer, PayPal balance, or PayPal Buyer Credit.
With PayPal Express Checkout, you own the relationship with your customer, because the buyer is returned to your site to complete their purchase.
Adding PayPal Express Checkout is:
Profitable. Access a growing base of smart shoppers who prefer PayPal as their way to pay. When added to the front of your checkout, PayPal is proven to boost checkout conversion and lift sales volume.
Affordable. When you add PayPal as a payment option, you pay no setup fees or monthly fees. You only pay fees based on completed transactions, at some of the lowest rates in the industry.
Secure. Take advantage of PayPal's cutting-edge fraud-prevention systems at no additional charge, including automatic fraud screens on high-value items. We maintain one of the lowest fraud loss rates in the online retail industry, and we help fight unwarranted chargebacks for you.
Easy. With a Yahoo! Merchant Solutions account, you can easily integrate PayPal Express Checkout in a few minutes. For more information on integrating PayPal Express Checkout into your store, visit Yahoo! Small Business Help files.
How It Works.

2. With Express Checkout, your customers who want to pay with PayPal are sent to secure PayPal-hosted pages to approve using PayPal to pay. (You can customize the PayPal-hosted pages to match the look and feel of your website.)
3. Once your customers approve the use of PayPal, they're automatically returned to your website to complete their order and pay. PayPal accepts, authorizes, and processes the payment instantly.
After the payment is successfully processed, it's deposited directly into your PayPal account and can be withdrawn or transferred to your bank account easily.

*Q1 2006 PayPal phone survey of small and medium sized businesses doing a minimum of $120,000 in annual online sales.
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