Orange vests, beat up gloves and trash bags in hand, it’s that time of year again. Four times a year employees clean up the adopted stretch of highway in front of the Solid Cactus Technology Center. Last Friday four of us, including myself, were new and had to go through highway safety training with the Kingston Township Police before we could receive our bright orange vests.
While there wasn’t much to pick up, barely four bags, it had me thinking. Without routine maintenance the road would become trashed, just like any eCommerce site needs routine maintenance.
Here’s a few lessons to take from the Road Clean up gang.

The clean up crew sporting orange safety vests; Eleni Konstas, Michael McGinley, Robyn Snyder, Brian Emershaw, Christopher Martin and Steven Weber.
Don’t let small things get in the way. From the bees in the safety flag bag before clean up, to the gnats surrounding one end of the road, there were lots of little distractions to overcome. Don’t let the small things get in the way of achieving what you set out to do. Whether it’s testing your check out process, cleaning up old pages, approving waiting comments on your blog or cleaning up your inbox, it all builds up before you know it. Set an appointment with yourself and don’t miss it!

Without six sets of eyes we would never have found all this "treasure!"
Get an extra pair of eyes on the job. Walking back and forth, more than one person covered the same stretch of road and the second person would typically find another piece of trash. Just getting another perspective, another angle, or brand new someone to check out your site can help. More eyes give more chances to catch the small things that you might have missed.
Learning can be fun! Safety training wasn’t hard, boring, or even difficult. We learned a littlesomething about our stretch of road and a bit of the back story of the highway. Education is a great way to keep up to date on the latest in eCommerce, even if you only make the time four times a year, or even twice a year at Boot Camp. Many thanks to Sergeant Michael Moravec of Kingston Township for taking the time to train us. Our training kept us safe, yours can keep your site safe!
With your site, you’ve adopted your own piece of the Internet highway. Take care of your site before the small things build up and you’ll be sure to avoid speed bumps.